Be the Reason They Cheer

Football fans are ravenous to participate directly in the game they love. A study conducted by NBC showed that today's fan wants a stake in every play of televised games. While 8% of US adults satisfy a part of their thirst with fantasy sports, fans still have very little to do during the actual game that gets them involved. Good Call Football will help your brand stand out as the football fan's wingman in getting deeper into the game, and getting more out of it.

When the Internet Advertising Agency studied in-game advertising in 2004, they noted a double-digit increase in brand awareness, sponsorship participation awareness, and purchase intent for a brand that players had encountered within a game they played. They concluded that in-game advertising significantly enhanced a company's existing sponsorships and advertising campaigns.

"Persuasive product integration in video games can be highly effective, leading gamers to not only recall featured brands but also recommend them to friends or rate them more highly."

- Nielson Interactive Entertainment, November 2005